A Beginners Guide to SSL and its Benefits

Ever noticed, some URLs begin with “http://”, whereas others begin with “https://”?

For example –  A website having  an extra “s” while browsing through websites that need giving over sensitive information, such as- paying bills online.

Now, the question is where did the extra “s” come from, and what is its meaning?

Putting it simply, any data you enter is safely shared with that website as the extra “s” means your connection to that website is secure and encrypted. SSL is the technology that powers that little “s”. SSL stands for “Secure Sockets Layer.”

While, visiting any site you trust with your essential information you always want to see https:// as a consumer. You’ll want to make sure you have an SSL or two for your audience if you are a marketer .

So let’s discuss, why SSL is a big deal.

Let’s begin by defining  an SSL.

What is an SSL?

SSL is the standard security technology for establishing an encrypted link between a web server and a browser. All data passed between the web server and browser remains private, this is ensured with the help of an SSL.

The information you entered can be intercepted by a hacker on an unsecure website when you land on a page that has a form you filled in and you hit “submit” for.

From details on a bank transaction to what you enter to register for an offer, this information could be anything. This “interception” is often referred to as a “man-in-the-middle attack” in hacker’s lingo.

A hacker places a small, undetected listening program on the server hosting a website; this is the most common way an attack happens. Until a visitor starts typing information on the website the program waits in the background. After which it will activate to start capturing the information and then send it to the hacker again.

Sound’s scary, right?

Browser will form a connection with the web server; look at the SSL certificate when you visit a website that’s encrypted with SS. It also helps in binding your browser and the server. This binding connection makes sure that no one besides you and the website can see or access and is secure.

It’s faster than connecting to an unsecure website as this connection happens instantly. Your connection will automatically be secured as simply have to visit a website with SSL and its done.

An SSL can also be called a security technology. It makes sure that data passed between the two are private as it is a protocol for servers and web browsers. An encrypted link is used to do this that connects the server and browser.

Email address or payment information, should have SSL certificates on their website as these companies request personal information from a user. If a company has one then it means the details you are collecting are private and also makes sure that when the customer see’s that padlock and “https://”, their privacy is safe.

By the level of validation and encryption provided or the number of domains or subdomains under the certificate, SSL certificates are categorized. Depending on the SSL you obtain there’s three types of certificates you can earn. Read further to know about them in more detail.

Types of Certificates

Encryption, validation, and domain number are the umbrellas that SSL certificates fall under. They can be applied for on the SSL website and have three classifications. A Certificate Authority (CA) is software designed specifically for running and granting these certificates by which the certificates are processed.

There are domain, organization, and extended validation for encryption and validation certificates Domain number, the types are single, multidomain, and wildcard are the criteria on which the certificates are defined.

What is an Extended Validation (EV) SSL Certificate?

To diminish being mistaken for a spam website, this certificate shows the padlock, HTTPS, business name and country in the address bar.

Extended Validation (SV) SSL are valuable in showing the legitimacy of your domain from the address bar but are the most expensive SSLs to obtain. You must prove that you are authorized to own the domain you’re submitting to set up an EV SSL. By this users can make sure that you are legally collecting the data needed to execute certain actions — for e.g.  a credit card number for an online transaction.

An EV SSL certificate should be a priority especially for those that need identity assurance but can be obtained by any business. For e.g, you’d want to get this certificate if your website processes web payments or collects data.

What is an Organization Validated (OV SSL) Certificate?

Your organization and domain validation are real, this certificate verifies the same. Organization Validated (OV) SSL certificates are obtained in two steps and offer a medium level of. First, the CA would verify if the organization is operating legally and who owns the domain.

With the company’s name following on the browser, users would see a small green padlock. If you don’t have the financial resources for an EV SSL but still want to offer a moderate level of encryption use this type of certificate.

What is Domain Validation (DV) Certificate?

A low level of encryption shown as a green padlock next to the URL in the address bar is offered by the Domain Validation (DV) certificate. You’ll only need a few company documents to apply as this is the quickest validation you can receive.

When you add a DNS to the CA, this verification happens. The CA will review the right of the applicant to own the domain being submitted for such a certificate. (Please Note: Just the domain itself DVs don’t secure subdomains).

CA won’t vet any identity data, so that you don’t know who is receiving your encrypted information unlike the EV SSLA DV gets the job done if you’re part of a business that can’t afford a higher-level SSL.

What is a Wildcard SSL Certificates?

Wildcard SSL Certificates fall in the “domain and subdomain number” category. You can use that same certificate for subdomains as Wildcard SSLs ensure that if you buy a certificate for one domain.

For instance, it could be applied to mail.example.com and blog.example.com if you bought a Wildcard for example.com. Obtaining multiple SSL certificates for a number or domains is far more expensive than such options.

What is a Unified Communications (UCC) SSL Certificate?

Unified Communications certificates (UCCs) allow multiple domain names to be on the same certificate and are also known as Multi-domain SSL certificates. To bridge communication between a single server and browser, UCCs were created. But, it has expanded to include multiple domain names by the same owner.

In the address bar, a UCC shows a padlock to display verification. If they are configured to show that green text, padlock, and home country, they can also be considered an EV SSL. The number of domain names associated with this certificate, this is the only difference.

Up to 100 domain names are covered by multi-domain SSL certificates. You can do that with the Subject Alternative Name (SAN) option if you need to alter the names in any way. Www.domain.co.uk, www.domain.com, mail.example.com, and checkout.example.com are some examples of the Multi-domain names you can use.

What is a Single Domain SSL Certificate?

A Single Domain SSL is protected by one domain. You can’t use it to protect subdomains or a completely different domain, this is the main thing you need to remember about this certificate.

For example, you can’t use it for blog.example.com or 2ndexample.com, if you purchase this certificate for example.com.

How to get an SSL certificate for my website?

Determining the type of certificate you need is the first step. For example, you need different SSL certificates if hosting content on multiple platforms (on separate domains/subdomains).

In most of the cases, a standard SSL certificate will cover your content. To make sure that you are meeting the specific SSL certificate requirements set within your industry for companies in a regulated industry — such as finance or insurance, it may be worth talking with your I.T. team.

To obtain a custom certificate though the costs of SSL certificates vary, you can get a free certificate or pay per month. It is strongly recommended that you have someone knowledgeable about the DNS and technical setup of your website to guide, on the free side — Let’s Encrypt offers certificates at no cost. Make sure they stay up to date as these certificates will also expire every 90 days.

The validity period of a certification is another key consideration. If you’re looking for longer-term options, consider more advanced certificates that offer longer time periods as most standard SSL certificates that you purchase are available for one to two years by default.

How does SSL help for SEO?

Yes, SSL helps for SEO. There are benefits for SEO as well though the primary purpose of SSL is securing information between the visitor and your website . SSL is part of Google’s search ranking algorithm according to Google Webmaster Trends Analysts.

In addition, in the content provided, let’s say two websites are similar but one has SSL enabled and the other does not. Because it’s encrypted, the first website may receive a slight rank boost. Enabling SSL on your website and across your pages; there is a clear SEO benefit.

What are waiting for? Go ahead and get your website hosted with HTS Hosting-one of the best hosting company.

To know more about SSL and its benefits, visit www.htshosting.org. You can also write to us at support@htshosting.org or contact us on 1800-123-8156 to get the best solutions for your business website.

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